Tag Archives: staff

A visit from CNBC

Our own Dave Vollbach was interviewed yesterday when CNBC stopped by our SoHo shop to talk more about the latest in road bikes. Nice work, Dave!

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Strong Legs Series: Sheldon Warner

Through June, we are featuring our cycling athletes in our “strong legs” series. This week, meet Sheldon Warner, a mechanic in our Soho store and a father figure to much of our staff, teaching newcomers how to ride safely in … Continue reading

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Racing to spring: Training and measurement

I love this mild winter as much as the next guy, but for every 50 degree day I enjoy with laps in the park, I sense herds of other racers climbing Bear Mountain in their big ring. The joy of … Continue reading

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Riding with your Dog

One of the questions we get asked frequently is “I want to take my little dog with me on my bicycle.  Do you have any suggestions?”  This is tricky based on numerous factors including: type of doggy, type of bike, … Continue reading

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Racing for Spring: Chris begins base training.

As some people say it, winter is the most important time for training for the race season. This is where the competitive base is built, the foundation of a periodization plan is created, and where the daydreams form of your … Continue reading

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There is no bad weather for cycling: What to wear for all seasons.

The winter season is upon us and only the savviest cyclists will remain on the road. Yet contrary to popular belief, there is no bad weather for a cyclist, just the wrong clothing. Don’t let colder weather discourage you from … Continue reading

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Boys and their bikes: The Sacramento 10-Speed Time Trials

Bikes create memories. And one of my favorite memories is from when I was 14 and my brother was 11. We were bored: Nothing to do, 110 degrees in Sacramento, CA. We were waiting for my dad to get home … Continue reading

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